ELECTRICBRANDS AG'S MANAGEMENT TEAM
RESTRUCTURES ITSELF

Max Brandt appointed new CEO

By resolution of the Supervisory Board on 25.10.2023, Max Brandt will assume the position of Chief Executive Officer (CEO) with immediate effect. He takes over the role from the previous CEO and founder of the company, Ralf Haller, who is establishing the newly created position of Chief Strategic Officer (CSO). Ralf Haller remains a member of the Executive Board.


In addition, the previous CFO René Macher will in future set up the "Smart Insurance Solutions" division and hand over to Alexander Klaus, who will take over the commercial management at ElectricBrands as the new CFO.


Hans-Jörg Stryewski will develop and manage the Smart Financing Solutions division in the company with immediate effect. Felix Demandt succeeds him in the position of Chief Operating Officer (COO) and thus takes over the day-to-day business activities of the company.


Chairman of the Supervisory Board Ulrich Walker on the personnel changes in the company: "We are pleased to have brought Max Brandt, a proven expert in the industry, to head our management team. Ralf Haller, the founder of ElectricBrands AG, will continue to give the company important impulses as Chief Strategic Officer and, as a member of the Management Board, will play a central role in the further development from a start-up to a scale-up.

With Felix Demandt and Alexander Klaus, we were able to develop new and young managers from the team and, with the new tasks of René Macher and Hans-Jörg Stryewski, we are using experienced top managers to build up our new business areas."